We’ve created a two-part security concept for you to monitor and protect your entire supply chain and distribution channels. Our combination package of TRUSTSEAL® Protect plus TRUSTCODE® software gives your products magical appeal and offers protection at the same time.
Before we go into detail, we will give you a first overview of our benefits:
The purchasing power of a country, in addition to production and delivery costs, has a decisive influence on the product price. This is an absolutely fair mechanism for pricing. What is ruthless, on the other hand, is someone exploiting this fairness to increase their own profit.
As soon as a brand manufacturer offers their product in different countries at different prices, it opens the door to lateral imports for gray market traders. Retailers purchase the goods cheaply from neighboring countries and thus circumvent the fixed purchase price set by the brand manufacturer. The results for the brand owner are clear: Massive sales losses due to import loopholes, lack of revenue, and a decline in purchases in countries with higher product prices. Protect your products from such gray market activities and rely on the individual brand protection solutions from TRUSTCONCEPT®!